ABOUT US

In 2014, in the heart of Cape Town, South Africa, the journey of ASS MAGIC began. We saw the need for a superior quality chamois cream that didn't compromise on affordability.

Cadence Nutrition was founded in 2007 as a nutritional supplement company which aims to supply you, the athlete, with the highest standard of nutritional product for all types of endurance sports.  

Pit Viper is here to party.  

Sunrise to sunset, reef breaks to ridge lines, holeshots to holy shit, we build the functional, fun-loving gear that is serious about taking things less seriously. 

We keep your gear secure in any weather condition. No more bulky saddle bags that rattle as you ride

RapStrapz, proudly made in South Africa.

Whether on a racing bike, mountain bike, motorcycle, boat, in a car, while running, golfing, or whatever - SP CONNECT has a solution for smartphone mounting.

Dynaplug® repairs tubeless tire punctures, the #1 cause of breakdowns on the road.  It’s the smart addition to on-and-off-road emergency tool kits.